Samra celebrates the essence of Emirati Women. A tribute to their achievements, dedication and empowerment! On this Emirati Women’s Day, Samra joins the extraordinary Alia Bent Sultan. A true visio...

Azm Turath is an elegant symbol of dreams, perseverance and direction. It's presence is an inspiration for someone who believes in chasing dreams and achieving success in their lives. On a ...

Samra celebrates the passion, determination, and inspiration that women illustrate. This Emirati Women's Day, Samra has collaborated with the highly talented, young, and upcoming architect Fatma Al...

In celebrating Emirati Women's Day, Zahrat Al Khaleej Magazine and Samra launch an initiative to support young Emirati talents through the "Dream Big with Samra" competition which gives way to 3 Em...

Ahlan! Samra welcomes you to an Emirati Majlis this Ramadan.In the spirit of Samra's home and essence, the House welcomes you to step into a traditional Emirati Majlis with the Al Saeedi family.Th...

Discover our latest collection- Quwa! Quwa is an expression of rhythm and radical allure of daring women. Define your inner strength and interpret motion, freedom, and bold energy with the versat...

It's here! The latest addition to the Bint Al Matar Collection designed by Latifa Al Shamsi Discover the Turquoise Hard Stone Collection, a gorgeous stone known to represent wisdom, tranquility, ...

Muftah Turath is inspired by the traditional keys of the region, carrying the heritage of intricate Arabesque designs and Arabian Art. Symbolizing freedom and treasuring precious moments, Muftah T...